G-rated movies are what the public wants

A new study finds that:

The chances a Hollywood movie will win big at the box office are greatly enhanced by a family-friendly rating and strong moral content, defying the notion the entertainment industry is merely serving up what consumers want when they produce so many R-rated movies full of foul language, sex, drugs and immorality, shows a new study by the Christian Film and Television Commission, publishers of Movieguide.

According to the study, G-rated movies averaged nearly $92.2 million, more than 438 percent better than R-rated movies, making only $17.1 million.